SWIS (See-What-I-See) is here...once again...

There was a term in the industry known as "Rich Call" some five or ten years back.
Idea was that the basic call would be enriched with other media components.
The term was kinda smart as it did not really say if the voice call would be circuit-switched or VoIP. Well, here it is once again.

Need to follow how this takes off. Would be surprised if this becomes a new Skype, though. But certainly wants to wish good luck to Sidecar!